Home Living Aid

Anyone else out there having trouble focusing? Feeling forgetful. Not getting work done? No doubt you’re suffering from Pandemic Brain. It’s a real thing.

Takeaways from SLF’s Conversation on Race with Ayana King to highlight the Black experience and explore diversity issues in senior living.

Things are so emotionally charged, particularly in the heightened political environment we live in. There is zero upside to negative posts.

This virtual tool can help improve the marketing response of communities to better relate and connect with today’s prospective residents.

Want to up your sales game? Here are 37 quotes from senior living marketing experts demonstrating 37 years of wisdom. to get you started.

Life in the 21st is more harried with two-income families, remote work, childcare, and aging parents. There’s opportunity in these developments.

More than ever, teams are working from a variety of locations and communicating virtually. As a result, their technology has to be more than tried and true.

Who isn’t frustrated by the bad (and unfair) rap senior living communities have gotten because of COVID? Your voice can now be louder and clearer.

It’s a seldom mentioned truth that senior living is one of the few industries that is still allowed to discriminate. Is that changing?

The costs of neglecting training can be high: unrealized business goals; efficiency and productivity gains that never materialize and employee frustrations.

I am fearful that this will be dismissed as criticism and a lack of appreciation for all that these organizations have done. Trust me, I am watching.

They’re qualified, eager to work, and would love to be part of your on-demand staffing pool. But there’s a problem. You don’t even know they’re out there.

Whether we understand it or not, we’ve all heard the jargon — artificial intelligence, machine learning, and automation. It’s here and there’s more coming.

While we know the pandemic has altered our thinking, it’s rare to find a report that tracked responses to the same questions before and after COVID-19 hit.

Sometimes we take dogma to the extreme, even to our own detriment. Here is an example. What’s wrong? What’s right? What’s safe?

Have you ever had the experience of closing a sale to someone you weren’t sure was going to be happy in your community? It can be a mistake.

It is frustrating that today, you cannot find a single senior living community that is fully tech-enabled. If it existed here is what it would look like . . .

They sensationalize some things because publishers know sensational headlines and sensational content sells. But there is way too much sensationalizing.

When we think about the negative, that influences how we feel and how we act. It all becomes part of an endless downhill loop.

Are you spending hours combing through hundreds of cringeworthy stock images just to find the one or two that don’t look quite as “stock-y”? Why?